Product Analytics
SKU-level performance data with sparklines, time series, and portfolio breakdowns. See which products drive revenue and where margins are strongest.
Competition & Pricing
Price benchmarking against competitors, visibility metrics, and position trend tracking. Know exactly where you stand in the market.
Campaigns & PMax
Campaign-level analytics with PMax channel breakdowns, asset group performance, and network distribution insights.
Search Terms
Analyze which search queries trigger your Shopping ads. Identify high-converting terms and spot wasted spend on irrelevant queries.
Wasted Spend
Find products consuming budget without converting. Quantify wasted ad spend and get actionable recommendations to cut losses.
Product Intelligence Labels
Automatically classify products by performance. Create custom label rules and push them directly to Merchant Center for campaign segmentation.
Title Optimizer
Build title templates, edit individual titles inline, and push changes to Merchant Center. Measure the impact of title changes on clicks and conversions.
See What Powers It
SKU Analyzer pulls data from across your Google stack and serves every type of Shopping advertiser.
Ready to See Your Data?
Connect your Google Ads and Merchant Center accounts to start analyzing your Shopping performance.