Performance Max Channel Breakdown — See Inside the PMax Black Box

Google decides where your Performance Max budget goes — Shopping, Search, Display, YouTube, Discover — and barely shows you the result. SKU Analyzer breaks it open: per-channel spend split, daily channel trends, asset group performance, and per-campaign comparisons across every PMax campaign you run.

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SKU Analyzer PMax Analyzer — channel split KPIs, donut chart, daily channel breakdown, and asset group performance
PMax Analyzer — channel breakdown with donut chart and stacked area daily trend
PMax Analyzer — asset group performance table with ad strength badges, cost, conversions, ROAS, and channel split

Where your PMax budget actually goes

Per-channel spend split, asset group performance, and campaign-level comparisons — all in the dashboard Google Ads' Insights tab won't give you.

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    Spend split across Shopping, Search, Display, YouTube and Discover — as a donut, KPI cards, and a stacked daily trend.

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    Toggle the daily chart between cost and revenue to compare allocation against return.

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    Asset group performance table — every group across every PMax campaign, with cost, clicks, conversions, ROAS, CPA, and Google's ad strength badge.

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    Campaign comparison with per-channel spend split. Click any campaign to filter the whole page to it.

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    Channel efficiency scatter — cost vs. ROAS, bubble size by conversions, with a 1.0x reference line so losing channels surface immediately.