Meta Ads Integration

Connect your Meta Business account to pull product-level performance from Facebook Ads, Instagram Ads, Dynamic Product Ads, and Advantage+ Shopping campaigns. See spend, clicks, purchases, and ROAS per product alongside your Google Shopping data.

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Meta Ads connection flow in SKU Analyzer showing Facebook OAuth and ad account selection
Meta Ads data overview showing product-level spend, clicks, purchases, and ROAS

Product-Level Performance Data

SKU Analyzer pulls product-level metrics from your Meta catalog campaigns, giving you the same granularity you get from Google Shopping. See daily spend, link clicks, purchases, and ROAS broken down by individual product across Facebook and Instagram placements.

  • Spend, link clicks, purchases, and ROAS per product
  • Works with Dynamic Product Ads and Advantage+ Shopping
  • Products automatically matched to your Google catalog
  • Daily sync keeps data fresh alongside Google Ads

Cross-Channel Product Analytics

Meta Ads is one piece of the puzzle. SKU Analyzer connects Google Ads, Google Merchant Center, and Meta Ads into a single dashboard. Compare how the same product performs across Google Shopping and Facebook, spot overlap in ad spend, and make cross-channel budget decisions with unified data.

  • Google Ads + Merchant Center + Meta Ads in one place
  • Compare product ROAS across Google and Meta side by side
  • Identify products that perform better on one channel
  • All data synced automatically, no manual exports
Dataflow diagram showing Google Ads, Merchant Center, and Meta Ads integrations feeding into SKU Analyzer

Frequently Asked Questions

What Meta Ads data does SKU Analyzer pull?

Product-level daily metrics including spend, link clicks, purchases, and ROAS. Data comes from catalog-based campaigns like Dynamic Product Ads and Advantage+ Shopping.

Which Meta campaign types are supported?

Any campaign that uses a product catalog, including Dynamic Product Ads, Advantage+ Shopping campaigns, and catalog sales campaigns running on Facebook and Instagram.

How does cross-channel product matching work?

SKU Analyzer automatically matches products across Meta and Google using shared product identifiers from your catalog, so you see unified cross-channel analytics per product.

Add Meta Ads to your analytics stack

Explore cross-channel product analytics with sample data, or apply for early access to connect your own Meta and Google accounts.

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